{"product_id":"oriental-toothpaste-co-operative-wholesale-society-ld-lidded-pot","title":"Oriental Toothpaste Co-operative Wholesale Society Ld. Lidded Pot","description":"\u003cp\u003eAvailable is an Oriental Toothpaste lidded pot from the Co-operative Wholesale Society Ld., Newcastle on Tyne.  The Wholesale Society allowed individual shops to bypass middleman markups by pooling their buying power.  The term Oriental Toothpaste was purely a clever marketing strategy.  In Victorian Britain, anything associated with the \"Orient\" conjured images of luxury, mystery, and exotic ingredients.  Marketing it this way allowed chemists to charge a premium price by convincing consumers that it contained rare, high-quality eastern botanicals and spices that would marvelously \"whiten, beautify, and preserve\" teeth.  This pot has been recovered from a Victorian dump site.  There are chips on the lid and base as shown, as well as a hairline in the base.\u003c\/p\u003e\n\u003cp\u003e3\" diameter, 1 5\/8\" tall\u003cbr\u003eWeight .53 lb.\u003c\/p\u003e","brand":"Teal Butterfly Vintage","offers":[{"title":"Default Title","offer_id":49358083686552,"sku":"33197","price":89.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0749\/7954\/1144\/files\/PXL_20260628_195359011.PORTRAIT.jpg?v=1782753796","url":"https:\/\/www.thetealbutterfly.com\/products\/oriental-toothpaste-co-operative-wholesale-society-ld-lidded-pot","provider":"Teal Butterfly Vintage","version":"1.0","type":"link"}